Digital Marketing Manager

Digital Marketing Manager

Job Title: Digital Marketing Manager
Contract Type: Permanent
Location: Melbourne
Reference: 2947991
Contact Name: Nicola Crocco
Contact Email:
Job Published: July 23, 2019 17:46

Job Description

Your prospective employer:

This Australian retailer is one to watch.   A challenger brand, taking on market opponents with their depth of specialised advice and breadth of range; they have an engaged and captivated customer base.   Their proven business model also sees them expanding their national presence with strong momentum, sustained by exceptional leadership and vision from within the business.  They now require the prowess and passion of a Digital Marketing Manager to develop and implement an eCommerce and Social strategy that will change the game in this product category, where there is ample room for innovation.

What’s in this for you?
  • An opportunity for a hungry and passionate Digital/eCommerce Marketer to own, build and drive a leading multi-channel solution
  • A transformative leadership role in which you will be able to realise change and take your team on that journey
  • Reporting line to a GM Marketing of incredible pedigree and passion who will invest in their people as their team marches towards the vision
Here's what’s involved:
  • Develop and execute an effective eCommerce solution inclusive of costings and strategic plan, encompassing website development, optimisation and all SEO/SEM requirements
  • Develop and implement an effective Social Media strategy across relevant platforms that drives engagement and brand awareness
  • Improve the online customer journey and effectively leverage paid, owned and earned media consumption. This will involve analysing dashboard metrics in order to optimise various channel strengths and weaknesses
  • Lead and manage the support team as well as all related internal and external stakeholders to ensure that timely and effective results are achieved
  • Have lots of fun as you create, ideate, drive, implement, lead, coach and play a critical role in the progress of a retail brand vying for the lead position.
Here’s what it will take:
  • A track record of success as a Digital Marketing Manager where you have held and executed the eCommerce and Social Digital Marketing strategies to achieve sales growth and increase brand awareness
  • Demonstrated knowledge of the architectural foundations of site performance across web and mobile platforms through to the supply chain, warehouse and dispatch journey, and the services/processes needed to optimise performance at every touchpoint
  • Working understanding of website visual appearance necessities
  • Success in improving the online customer journey and in maximising paid, owned and earned media consumption
  • An empowering, coaching leadership style where change is embraced and there is a high degree of optimism and resourcefulness towards over-coming obstacles
If this sounds like the style of opportunity that would bring out the best in you, your experience and your potential, I’m keen to talk.  Please apply now or call Nicola Crocco on:  0420 990 602 for a confidential chat.

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